Market data analysis & key global demographic trends
Qualitative consumer ‘mind and mood’ behavioural research
Community engagement and key stakeholder consultation
Federal, state and local government advocacy and relationship building
Active participation in tourism sector advocacy
Engagement with clients’ employees and key customer groups
Keynote speaking & market trend briefings
Creation and implementation of:
Long term Brand positioning strategy
Customer experience strategy (crucial in today’s Experience Economy)
Customer service strategy, including customer loyalty reward strategy
Community and Stakeholder engagement strategy
Employee culture and communication strategy
Issues Management & PR Strategy
Government relations strategy
Business disruption and transformation strategy
All great brands enjoy enduringly personal, emotionally rich relationships with their customers.
Like all relationships, brands need to constantly evolve to keep their customer experience fresh, relevant and exciting in today’s intensely competitive global marketplace.
Tourism Think Tank has decades of experience in redefining, repositioning, relaunching and rebuilding brands that have lost their way.
We help get you back in the business of again winning your customers’ hearts, minds, and loyalty.